Management Desk

Message

From Management Desk

Organized Retail is a growing industry. Since the world of fashion and general merchandise, including home furnishings, utensils, crockery, cutlery, sports goods and much more at prices that will surprise you. Baazar Style Retail Limited have targeted more of the rural areas and relevant customers there, which provide a lot of scope of expansion in future as wide area is yet to be discovered. Hence Baazar Style Retail Limited have greater scope of expansion than even bigger brands as we are identifying new areas and new customers with decent purchasing power. Tier II & Tier III cities and towns are witnessing a paradigm shift in consumer preferences and lifestyles, as a result of which, they have emerged as attractive markets for retailers to expand their presence. With tremendous potential and huge population, India is set for high growth in consumer expenditure. With India's large ‘young’ population and high domestic consumption, the macro trends for the sector look favourable. Diversification in different retail formats / segment, is an unexplored scope of business. Moreover, the organised sector’s growth potential is expected to increase due to globalisation, high economic growth, and improved lifestyle.”

Baazar Style Retail Ltd  is a quality and customer centric company with a vision and reach. We believe a business is not successful if it is only committed to profit. It has to be an activity which strive to impact the sustainable development of the society by infusing collaborative spirit and passion in our workforce to create a delightful experience among both internal and external customers and in turn creating a value for the organization. And that’s where BSRL comes into existence with a thought of understanding the soul of Indian consumers and unite a diverse and zealous community of Indian buyers, sellers and businesses to guarantee the best products at the best prices amidst the ever-increasing array of private labels and open doors in the world of fashion and general merchandise, including home furnishings, utensils, crockery, cutlery, sports goods and much more at prices that will surprise.

Our reputation is our most treasured asset and the foundation on which we have built our company. Everyone at BSRL knows that the only way to protect and improve our reputation is to exceed the customer’s expectations, meet our commitments, innovate in our business and deliver excellence.

Our commitment, firstly, is to the Customers we serve as we are in business because of them. As a retailer it is our aim to bring our customers a quality service which is reliable and is best suited to customer’s requirement. Our relationship with the Customers does not end with a service but a journey just starts with it.

From its humble origin, BSRL has reached a pre-eminent position in Value Retail segment with highly skilled specialized workforce. Make use of our state-of-the-art technology, digital transformation and superior performance management system.

We are excited about our future and are confident in our ability to deliver long term benefits to our customers. The journey of BSRL is never ending. But with the support of my super effective and highly competent specialized workforce under the mentoring of experienced leadership team we are confident that the company will continue to scale milestones of excellence for years to come.